Answering Your Q's Q: Through your experience, how has the music industry changed? How has music marketing changed? A: That is an interesting question; I've been in the industry for more than 3 decades and things have changed so much. When I first started out in my late-teens as a professional drummer there were live gigs to be had in almost every bar and pub and a lot of restaurants. In the 80’s and 90’s, with the invention of the compact disc and emergence of new technology, bands were able to use more robust and affordable equipment to record albums themselves. The compact disc served as the launching pad for the digital age of music, and the next stop would be Peer-To-Peer (P2P) file sharing, also known as “the beginning of the end for record sales.” As far as the change in marketing - most bands can now record their own CD with software and a bit of recording gear. They can Photoshop their own graphics for covers and promotional materials...
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